Opening

JOB CODE: SMP - GH

A Senior Marketing and Partnership will focus on assisting in brand positioning, demand creation, and driving stakeholder awareness through strategic marketing initiatives according to divisional goals.

RESPONSIBILITIES

Strategy

• Emphasize sustainability messaging, industry networking, and digital engagement to promote company products, culture, vision, and mission.
• Conduct market research and positioning.
• Propose marketing strategies and lead generation.
• Develop and execute integrated marketing campaigns (digital, offline, B2B, events) and partnerships
• Lead marketing-driven collaboration across departments and sales collaboration across divisions.
  • Tactical
    • Analyze market trends, competitor products, and customer demand for bioplastics
    • Develop marketing messages.
    • Campaign creation and supervision.
    • Support strategic partnerships & collaboration with stakeholders.
    • Guide and track the day-to-day activities of related direct reports.
    • Active participation and support in scaling & commercialization strategy across multiple divisions within the company.
    • Develop marketing strategies for resin and finished products.
    • Utilize email marketing, trade shows, and digital advertising to generate high-quality leads.
    • Maintain an informative website while publishing posts, blogs, and videos.
    • Support the sales division by developing brochures, sample packets, a product catalog, and other related resources.
    • Supervise and develop subordinates.

QUALIFICATIONS

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• A Master’s degree (MBA or MSc in Marketing/Business) is a plus.
• Certifications such as Google Ads, Facebook Blueprint, or Digital Marketing courses is a plus.
• 3+ years in marketing, brand management, or sales within the manufacturing industry, with at least 1 year in a leadership role.experience leading projects/team is a plus.
• Fluent in Bahasa Indonesia and conversational in English, any additional language is a plus.

REQUIREMENTS

• Strong knowledge of market research, competitor analysis, and consumer behavior.
• Experience in marketing campaign planning, execution, and performance tracking.
• Proficiency in digital marketing (SEO, SEM, social media ads, Google Analytics, and email marketing).
• Understanding of branding, content creation, and PR strategies.
• Experience in content creation, copywriting, and video editing.
• Creative mindset with a data-driven approach.
• Proven ability to manage and track the progress of the team.
• Strong skills in project planning and timeline management.
• Ability to explain complex scientific concepts to non-technical stakeholders.
• A strong commitment to reducing plastic waste and promoting eco-friendly solutions.
• Good communication and negotiation skills.